Railway Station Advertising
When do you want to reach everybody? Railway Station Advertising or placement of print ads in bus shelters and train stations–is an important medium for reaching an audience of all ages, backgrounds and incomes. You are not just addressing riders with these “moving billboards.” You are reaching families and professionals in their vehicles, students shopping or right on campus, and tourists finding their way around town.
Mediums of Railway Station Advertising
Indian Railway is the lifeline of our country. With thousands of travelers depending upon Railways for their work or leisure, the importance of this transport system cannot be ignored. Ever wondered why Railway Stations are laced with Advertisements from top to bottom? Try and imagine the scene of Railway Station, countless passengers, waiting and rushing for trains, sitting at the Railway Stations. Well, according to a research done on Indian Railways, at any given day 20,038 trains are on the run in India and carry approximately 22.21 million passengers every day. i.e. a significant number of potential customers. These statics explains why Advertisers prefer Railway Advertising so much. Railway Station Branding is one of the most innovative and effective technique to reach out to the target audience. With train Advertisements, brands can reach wide and diverse consumers at once.
Why Use Railway Station Advertising?
- You can’t zap it.
- You can’t ignore it.
- It can’t be turned off like television.
- It reaches drivers and passengers no matter what radio stations they’re listening to.
- The large, colorful, innovative designs demand attention.
- You have exclusivity in your space.
- It delivers a varied audience.
- It offers flexibility of ad size and location.
Not only can you reach some very upscale customers on the inside of the bus, but you can also reach a large variety of people by advertising on the more traditional exterior signs. Available in various shapes and sizes, exterior bus signs display advertising messages to thousands of people in Stations as well as pedestrians.
Outdoor billboards and transit signs are very effective when used together, whether it is a full outdoor billboard or repeating your own store sign. The combination keeps some of your signs anchored and some mobile for great coverage.
Railway Stations We Own:
- Agra cantt railway station
- Pune junction railway station
- Jaipur Railway Station
- Haridwar Railway Station
- Dehradun Railway Station
- Ahmedabad Railway Station
- Vadodara Railway Station
and, many more…